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Rare original film press kit for the 1986 movie "American Anthem" starring Mitch Gaylord, Janet Jones & Michelle Phillips.
Film/movie press kits are promotional tools primarily used to generate publicity (a 'buzz'). A press kit is used to send details of the film to the media & journalists as well as acquisitions executives. Older vintage film press kits from pre-1990 (such as this one) were usually hand-typed and photocopied. A typical press kit will usually contain:
• A professional portfolio folder, usually with the film title & logo
• A complete list of cast and crew (aka 'cast and credits')
• Production Notes (about the film, plot synopsis, etc.)
• Individual Actor Biographies
• Black & White photograph publicity "stills" from the film, usually 8x10s.
• Original authentic 'American Anthem' outer folder from Lorimar Motion Pictures production company
• 47-page 'Production Information' booklet with cast, crew, production notes, credits etc.
• A unique 3-page promotional package about the OST (soundtrack)
• Individual Biographies for Albert Magnoli, Janet Jones, Mitch Gaylord
• 4 different 8"x10" B&W glossy photograph stills from the movie (in original wax paper envelope)
Condition: Very good. Photographs are pristine, like new. Paper may or may not show signs of fading/discolouration due to age. Outer folder has minor creasing and/or rounded corners. Press kit ships inside a plastic sleeve with a thick cardboard 13" x 10½" backing.
BUYER'S TIP: The stills alone sell for up to $20 apiece on eBay/Etsy. This kit alone has 4 stills.